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The Science Behind the Effectiveness Biden’s Eye Contact in Debate If you happened to watch last night’s presidential debate, you may have thought at least two things: 1) Thank God this is the last one and 2) Does looking directly into the camera to make a statement make people feel more at ease or put […]

What is “Legal Proof”? Optimize! Panelists Share a Decade of Use in Courts In the early 2000’s, RPost coined the term “Legal Proof®” to describe what one received when they sent a Registered Email™ message. There is no such thing as “Illegal Proof”, so what could “Legal Proof®” really represent?

Messi Situation Redux: Regular Certified Mail Beats Burofax But Not by Much A couple weeks ago, we at Tech Essentials highlighted how Lionel Messi could have saved himself a lot of trouble and even more money by using the Registered Email™ service included in RMail®. Instead of using Burofax (somebody, please find these guys another name!) he […]

A Messi Situation: $800 Million Fax Misses Deadline, Should Have Used Email E-Delivery Proof Soccer/Futbol superstar, Lionel Messi, longed for a transfer after a humiliating Champions League knock out loss to Bayern Munich. Where to go from here? Paris? Manchester? Luckily, he built in a back-door exit clause in his contract where, if he notified […]

Not All Email Tracking is Created Equal If you are sending a zillion newsletter or marketing emails, sure, email marketing platforms make it easy to manage your email list; and many do provide some basic tracking information.